Logo
Logo
Startups with Trademarks: A Key to Success in Securing Funding
Startups with Trademarks: A Key to Success in Securing Funding
Yoland Moutama
Yoland Moutama
November 21, 2023

Protecting intellectual property is crucial for startups, and a recent study has brought this importance to the forefront. According to research by the European Patent Office (EPO) and the European Union Intellectual Property Office (EUIPO), startups with trademarks are 10 times more likely to secure funding than those without. This compelling data highlights the significance of trademarks in attracting investment and establishing credibility for startups.

The Impact of Trademarks on Startups' Success in Securing Funding

The EPO and EUIPO study presents a clear correlation between trademarks and funding success for startups. Startups with trademarks not only secure funding more frequently, but they also secure higher levels of funding. This highlights the crucial role trademarks play in the funding process.

Trademarks serve as a signal of quality and credibility to investors. By having a registered trademark, startups demonstrate their commitment to protecting their intellectual property, thereby increasing investors' confidence in the startup's potential for success. This often leads to more investment opportunities and higher valuations, enabling startups to grow and thrive in competitive markets.

Benefits of Having a Trademark for Startups

Securing a trademark offers numerous benefits for startups, spanning from brand identity to investor negotiations. A trademark helps differentiate a startup from competitors, establishing a unique brand identity that sets them apart in the market. This not only attracts customers but also strengthens the startup's position in negotiations with potential investors.

Having a trademark also provides a competitive advantage in the market, as it attracts more customers and generates higher revenues. Moreover, it lowers a startup's risk profile by protecting their intellectual property and preventing competitors from copying their products or services. This combination of benefits makes startups with trademarks more attractive to investors, ultimately increasing their chances of securing funding and achieving long-term success.

Developing a Comprehensive IP Strategy for Startups

For startups looking to secure funding and establish a strong market position, developing a comprehensive intellectual property (IP) strategy is crucial. This involves identifying and protecting inventions and brands through patents and trademarks. By taking these steps, startups can create a solid foundation for long-term growth and success.

A well-executed IP strategy not only safeguards a startup's innovations but also enhances its credibility and attractiveness to investors. As a result, startups with a robust IP strategy are more likely to attract investment, which can ultimately contribute to their growth and success in the market.

How Digip Can Help Startups with Trademark Registration

Digip offers a comprehensive solution for startups looking to protect their intellectual property through trademark registration. Our streamlined application process can be completed in less than 10 minutes, saving time and effort for busy entrepreneurs. Digip's transparent flat-rate fee and trademark surveillance services help mitigate risks and ensure the protection of your brand.

With a user-friendly platform and unlimited advice from our trademark experts, Digip provides a valuable resource for startups seeking trademark protection. Our full-service trademark management platform allows startups to focus on growth and innovation while securing their intellectual property. Trust Digip to safeguard your startup's future and strengthen its position in the market.

Securing Your Startup's Future

As evidenced by the EPO and EUIPO study, trademarks play a vital role in startups' success in securing funding. Prioritising the development of an IP strategy, including trademark registration, can significantly improve your startup's chances of attracting investment and establishing a strong market position. With Digip's comprehensive trademark protection services, including their streamlined application process, transparent fees, and expert advice, startups can efficiently protect their intellectual property and focus on growth. Visit Digip.com today to begin the trademark registration process and secure your startup's future.

November 21, 2023
Yoland Moutama
Yoland Moutama
Subscribe to our newsletter
Sign-up for our newsletter to get the latest news, updates and amazing offers delivered directly in your inbox.